Exness' Marko Jagustin Discusses the Company's B2B Growth in an Interview

In 2023, Exness, the leading retail market maker in the sector, will enter the B2B market. Marko Jagustin, Exness's Head of Liquidity Provision, was contacted to obtain additional information.

You joined Exness almost two years ago. What are your initial views of the company and what can you tell us about it?

Even before I formally joined Exness, it was evident that this was the firm I desired to work for. I was initially impressed by the brand's all-encompassing sophistication.

The entire Exness ecosystem was designed with customer service and client demands in mind, and I felt that this was the next logical step in my career. Concurrently, I knew I could assist Exness in developing and launching its B2B solution, which, after dominating the retail market, was a natural progression for the company.

Exness is currently the largest retail market maker in the sector, with monthly trading volumes routinely exceeding $2.5 trillion. This is the outcome of years of labor focused at elevating the industry standard by eliminating all trading frictions. The Exness teams are comprised of worldwide talent from a variety of professional backgrounds, and these teams have built a brand that is really unique in its character and talent.

Can you tell us more about the new B2B project at Exness?

After joining Exness, I was tasked with assisting in the development and launch of our institutional solution, as well as managing its day-to-day operations. Exness has developed remarkable features over the years, many of which may be pushed out and monetized in the B2B arena, including exceptionally robust trading infrastructure, scientific market creation, and risk management.

We have covered all areas with one goal in mind: to provide our customers and partners with the greatest trading tools Exness has to offer. The company's entry into the area of liquidity provision was a natural progression, and I am thrilled to be a part of this exciting time in the company's development.

What is the current situation of the industry, and why did Exness choose to enter the B2B market?

People have been discussing the consolidation of the business for some time, with many smaller players vanishing and large companies gradually gaining market share. There has been little of this thus far, but there are indications that this prospect is once again on the table and we may see some adjustments in the future.

We believed that this was the ideal time to enter this sector of the market and address some of the holes that we discovered through a comprehensive gap analysis. This year has witnessed record levels of volatility and uncertainty, and we are here to bring some stability to the market and fill in some of the remaining holes.

As part of our expansion and diversification goals, we also chose to enter the B2B market, following our tremendous success in the retail market and our rapid growth and global expansion.

We believe that our products and services are suitable for the B2B market, and we would love to see our fantastic product offering become an investment in the future by delivering it to small and medium-sized brokers in the field, with the possibility of subsequently expanding it.

What distinguishes you from the competition?

Exness is distinguished by our robust infrastructure, scientific approach to market making, and exceptional financial standing. Over 500 developers, quants, and data-scientists are continually building algorithms that have propelled Exness to its current heights as a tech-driven, data-oriented corporation. Handling over $2.5 trillion in monthly trading volume distinguishes us from the competition, as all B2B clients of Exness will enjoy exceptional liquidity at top-of-book rates.

Our mathematical models guarantee that the vast majority of orders, regardless of size, are fulfilled with minimal or no slippage. And we actually have the best staff in the world working around the clock to ensure that our pricing and execution are nearly faultless.

When can we anticipate Exness to launch its B2B arm?

Our solution will be released in 2023, and we will provide a sneak peak at the next Finance Magnates London Summit. This is the first time we will be participating in this excellent event in this capacity, and it will be fantastic to see and meet all of the industry leaders who actually impact and set the bar. We are looking forward to it tremendously.

What are the business's long-term objectives?

Exness has both short- and long-term plans, some of which are already taking shape and others of which are still in the conceptualization stage. These include a larger penetration of the crypto realm, the addition of additional markets and client types, the expansion of regulated countries, and the ultimate goal of supplying over 10,000 instruments.

I can state with absolute assurance that if there is one quality that Exness does not lack, it is ambition. We recognize that things change and adapt, and that one never knows exactly where the road will lead, but in our case, the path to being the most trustworthy, transparent, and scientific market maker in our business is clear.